Designing a small visual representation of an entire company can be a daunting task, but our accurate process made it easy! A logo is ultimately effective marketing device. It’s not only your identity it represents your business. We pass your idea through several criteria and we decide it appearance on relevant medium of advertisement. Whether it can be printable on fabric to craftability on any surface, and we deliver masterpiece.
Stage 1: Client idea/vision or pitching
A great logo is an expression of the company values, culture and people. We figure out relevant aspects from the client with initial conversation. We do some good, quality conversations with the client. And we learn as much as possible about the company culture, values and the way they do business, and then inject that message when we design a logo.
Stage 2: Research the field/industry
Researching the field or industry helps designers get a sense of the environment the logo's going to live in. and we figure out the trends and what's appropriate.
Stage 3: Sketch, present, and iterate on initial ideas
We usually try to present the client with between two and three possibilities based on how and where will the logo be used most of the time? We jump to this choices after (a lot) sketching and drafting some rough ideas.
Stage 4: Revise / Finalize and Identity development
“A great logo is not the end but the beginning of a great brand identity”. Business stationery, signage, vehicle branding and many other communication tools have to be designed so they all send a unified brand message. Identity development makes that happen. During this stage, all important logo applications are designed and standardized in a brand guidelines book, known simply as “brand book.”
After pitching all possible presentation we receive few final feedback from the client and conclude the project and deliver the master piece.